Bmobile B Smart Hands Free Website

CAF Silver Addy Award Winner 2010
CAF Silver Addy Award Winner 2010

In an effort to promote safer driving, bmobile launched their b smart, it’s your call, b hands-free campaign. The goal was to encourage people to always wear a headset or hands-free device when driving and talking on the phone. iuGO came up with the idea to create a website, with a web application that would allow people to enter their name, location and make the pledge to be a safer driver. The site featured a google map of Trinidad and Tobago, showing people from around the country who had made the pledge. The website wast a great success and it even went on to win a Silver Caribbean Advertising Federation Addy.

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Screenshots of the project